Wednesday, November 22, 2006

GameStop Reveals PS3 Attach Rate @ IGN.Com

In its quarterly financial statement call, GameStop revealed some surprising attach rate numbers for the PS3 and Wii. Sony's latest console saw a low attach rate of 1.5 games per console sold, with Madden NFL 07 and Resistance: Fall of Man the best-selling titles. Wii saw a "surprisingly good" attach rate of 3.0 games per system sold. Legend of Zelda: Twilight Princess and Red Steel were the top sellers at GameStop and EB Games.

GameStop executives believe the low attach rate for PS3 is do to the "large percentage of PS3s resold at a huge premium." It is believed that once the PS3 is in the hands of "real gamers," PS3 titles should see a growth in attach rate.

Unbeknownst to anyone who has wandered into a GameStop, but second shipments of PS3 and Wii have arrived, either in warehouses or in stores (and therefore already sold out). It is expected that new shipments of each console will arrive weekly through the end of the year.

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